About Us

Sooty was born from a passion for adventure. From the trails to the water to fireside hangs, we've explored every corner of the East Coast. Our motivation comes from the great outdoors—overcoming obstacles and discovering our authentic selves along the way. We've crafted a style and vibe that mirrors this lifestyle. Embrace the journey with us!

The “Sooty” is a traveler….One of the most widespread of all seabirds, the Sooty Shearwater glides and scales effortlessly over the waves, "shearing" the water, using wind power to glide great distances. They champion one of the longest migrations on the planet.

Sooty always helps in promoting fair labor standards and responsible sourcing.