Born out of a deep passion for adventure, we've roamed countless trails, coastlines, and waves along the East Coast. Fueled by our love of the outdoor elements, we face obstacles with unwavering commitment to our core values of the lifestyle we so love! We believe staying authentic to our passions is just as crucial as the top-notch quality of the goods we offer. We hope you'll join us on the journey, and Always Take The Long Way!

We've adopted the nickname from the sooty shearwater, one of the most widespread of all seabirds, the shearwater glides and scales effortlessly over the waves, "shearing" the water, using wind power to glide great distances. They champion one of the longest migrations on the planet.

Sooty always helps in promoting fair labor standards and responsible sourcing.